Digital Consumers: Re-shaping the Information Profession by David Nicholas and Ian Rowlands

This post is on this book: Nicholas, D., & Rowlands, I. (2008). Digital Consumers: Re-shaping the Information Profession. London: Facet. The title seems to convey the hope that by understanding the digital consumer, we can re-invigorate the library profession and perhaps avoid certain demise. Or at least that was my intention when I picked up this book. David Nicholas made a few concluding remarks in the last chapter “Where do we go from here?” and I have some thoughts about them: Live with the prospect of constant change As consumers are the drivers of change, this entails getting very close Continue Reading